Author: Franziska Oetter

Repair instructions and automotive spare parts at Clonck: Everything for car enthusiasts in one app

“Pascal is an enthusiastic car mechanic,” says Joshua Worger about his co-founder Pascal Walter. “In his spare time, he tinkers with his car, makes repairs, puts in spare parts.” Two years ago, when they took a ride together in the FlixBus, Pascal told them about his hobby, his passion. And also about the problems that screwdrivers have: Repair instructions are available either as a book and only with a lot of luck, suitable for your own vehicle, or in Internet forums and YouTube videos – including the danger of making your beloved car even more in need of repair with the half knowledge provided.

Joshua quickly recognizes the central challenge for the scene: There is no offer that covers the needs of car hobbyists quickly and reliably. When Pascal tells the FlixBus about how much he would like to establish a platform for the screwdrivers, Joshua is nevertheless sceptical at first: “I thought it was about 10,000 people or so. Pascal teaches him better – millions of people spend their free time working on their favourite thing: the car. “I already found the subject interesting,” laughs Joshua. They also discovered a second Pain Point: Ordering the right spare parts is often very difficult in common online shops for automotive spare parts. At Clonck, these problems are solved by making it easier than ever for customers to buy spare parts. In the Clonck app, the user selects the part he wants to repair/replace based on a graphic of his vehicle and is immediately shown the matching spare part, which he can then order directly in the app. The customer who orders from Clonck does not need any specialist knowledge to order the right spare part.

Clonck is the salvation of the hobby screwdriver

And a business model has already been born: together with Christian Reimann, Worger and Walter are founding a start-up that is intended to meet the needs of the screwdriver community: online, uncomplicated, fast and reliable. Today Clonck is about to enter the market. Hobbyists can use the Clonck app to call up a model of their vehicle and select exactly which spare part they need. In the long term, the car should even be available as a 3D model – making it even easier for customers to find their way around.

There are cooperations with various parts dealers. The user can choose between original parts and accessories within the Clonck App. Once the decision – which part he wants to buy – has been made, the user is redirected to the partner’s website. They are guaranteed to receive the right part – exactly right for their vehicle. This is done by decoding the chassis number (FIN). The partnership is currently running as an affiliate solution, in early summer Clonck wants to have developed into a marketplace and process the purchase directly. The team also offers original repair manuals. This provides the screwdriver with comprehensive and guaranteed reliable help. “In the long term, we want to build up a community so that users can exchange information,” says Worger. “We want to make it possible for people to carry out all the usual repair work on their car themselves, without the need for an expensive workshop”.

Why not found one yourself?

For Worger the start-up is not the first foundation. After a number of positions in sales, he worked at Invest in Bavaria until 2017, where he first got to know the start-up scene. “At some point I thought to myself: It is of course fun to support the entrepreneurs – but maybe it is even more fun to found your own company. And so one thing led to another,” explains Worger. In 2017, he will launch 18points, a law app for law students.

Flight support as a jump start

At that time, he secured an Exist Founders Scholarship. He wants to repeat this with Clonck if possible – and is rejected. “Of course this made us all very sad,” says Worger. But for a long time he has no reason to mope. Because an alternative quickly presents itself: The Flügge grant, the Bavarian subsidy program to support an easier transition to a start-up existence. “We revised and compressed our Exist applications once again and then applied,” says Worger. This time, the funding is working. Via Flügge, Worger and his team each receive a monthly “salary” of 2,500 euros over
a scholarship, and certain material expenses are also financed.
“We would have pushed our idea even without the funding,” says the Clonck founder. “But Flügge makes it possible for all team members to work full-time on our project, that we can always use all available skills, that’s a great help.”

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Startup: Clonck

How a KI revolutionices the world of forestry and insurance – the startup OCELL for smart analyses on aerial photographs

A forester goes into the forest and assesses the stand of his trees. He can rely on his training and experience. This is more important in 2020 than ever before, because the dry summers of 2018/2019 have particularly affected the native spruces. The loss of quality of this raw material is already having an impact on the international timber trade, as a result of which thousands of hectares of stands must be regularly monitored for damage and infestation by bark beetles. Normally this would require a lot of manpower, which is associated with high personnel costs, inconsistent quality and a lot of time.


The Pain Point of the forestry industry, which becomes more acute at this point, is taken up by the StartupOCELL. The three founders offer an AI-based analysis of aerial photographs, but why did they choose the German forestry industry as a use case? “The forestry sector was simply a great starting point for us. We can approach people who have a problem and are desperate for solutions,” David Dohmen of OCELL told us. The startup has a large network of pilots who take aerial photographs for them, which are then analysed by the MachineLearning software developed by OCELL: The guys don’t know much about forests, but: “We in the forestry industry have little experience with Big Data and Artificial Intelligence. They help each other here. We were able to learn a great deal from our pilot customers and today we offer a product that is very well received and even recommended,” says David. In the forestry industry, aspects such as tree species distribution, tree heights and potential growth are important. This also brings up topics such as CO2 uptake: So if a levy comes, you can determine how much CO2 the forest is actually consuming. This is one of the topics of the future, together with early bark beetle detection, in order to be able to act in this area before the entire forest is gone: “The OCELL software has already proven itself in the field.


“On the one hand, we classify the trees. We can tell exactly where each tree is located and from the heights we can estimate age and volume of wood.” David explains that OCELL is also able to analyse at what age the tree grows how fast. It is also possible to use the analysed data to make a statement about how many will grow next year. The AI developed by OCELL is also fully networked. The very good data situation can be combined with a very good scientific basis. “We also work with harvesters. These are the machines that cut out the trees. Their data is fed back directly into our models. This is all training again, and we are constantly improving the model with each new customer.”


In the forestry industry the start-up was very well received, the next market they want to conquer is insurance: “This is a completely different industry. But here too, there are relevant findings to be extracted from aerial data and offered efficiently. The customer is interested in two aspects at this point: Firstly, the previous risk – for example, what is the risk for a building. If you have a normal roof or a flat roof, insurance for the latter is more expensive, which hides much potential damage and risk. According to David, this information is not available to the primary insurers or is very inadequate. OCELL’s approach is to pass on the building parameters such as flat roof, pitched roof, nearby trees, solar cells or even the material quality of the roof to the insurance companies via the property locations. The second aspect deals with the damage analysis afterwards. If, for example, three locations are hit by a storm, OCELL flies over it and takes the pictures with an aircraft that can also fly under the cloud cover – unlike the satellite – and records the data. This is also where OCELL’s great advantage lies: aerial photographs and analysis from a single source.


Two of the three founders of OCELL have a date science background and come from a different startup. All three of them have been getting a taste of the famous “startup air” for quite some time, but have also gained experience in large corporations: “The motivation is to build up their own business, to be able to move more and faster. With our Data Science qualification we have the luxury of encountering many fascinating problems and being able to offer innovative solutions, which always drives us enormously”, says David.

The team became aware of WERK1 through the recommendation of Crashtest Security, another start-up that has grown up in WERK1. Both teams got in touch at an XPRENEURS alumni event. “They said they are sitting there now and love WERK1, so we simply applied directly. We are absolutely happy here too.”

We at WERK1 are looking forward to accompanying OCELL in its next development phase.

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Startup: OCELL